That is where Marilyn Monroe went on a blind date with Joe DiMaggio. It was the Mermaid Club during the 1930s and The Villa Nova restaurant from 1944-1968.
The restaurant was founded by Elmer Valentine, Lou Adler and Mario Maglieri and opened with a party held for Elton John, who had made his American debut at the Troubadour two years earlier.īefore becoming the Rainbow, the structure had several incarnations. Whether you’re a rock star or a regular customer, the point is to party, and when you hit two o’clock in the morning, its “no-tell motel” time! This is the way it’s been since the Rainbow Bar & Grill opened on April 16, 1972.
The Rainbow Bar & Grill, located in the heart of the Sunset Strip, has been a rock n’ roll institution for decades.